How we scale the program across all company sites

For employees (new sites)

Guides and tutorials to sustain adoption of the Ecomiles app
Automatic linkage to the Mastercard rewards card (when applicable)
Recurring communications and trip-logging reminders (push notifications)

For ESG managers (new territories)

Narrative alignment and internal comms campaign by country/site
Standardized metrics and targets (with local cuts)
Guided access to the dashboard https://business.ecomiles.app + KPI readouts

Step-by-step plan to scale across additional sites and territories

This plan is designed to replicate the program consistently, reduce friction in new sites, and maintain governance and ESG evidence that remains comparable across territories.

Overview (Preparation + Go-live + Weeks 1–6)

Preparation (T-2 to T-1 weeks): align territory scope, governance, dashboard setup, comms plan, and a readiness checklist.
Go-live (Week 0): site-by-site activation (online or onsite), in-app walkthrough, Q&A, and first reports.
Acceleration (Weeks 1–2): comms reinforcement, office hours, and fast data-driven adjustments.
Optimization (Weeks 3–6): operational stabilization, data quality improvements, and consolidation of the model for the next territory.

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1) Preparation — Ready to replicate (T-2 to T-1)

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2) Go-live — Launch in the new site (Week 0)

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3) Acceleration — Weeks 1–2 (adoption, recurrence, and data quality)

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4) Optimization — Weeks 3–6 (standardization and continuous scale)

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Scale-out report — What you receive at the end of each cycle

CO₂e calculation by employee territory

Multimodal already mapped internationally

Rewards configured in global currencies

Compare performance across sites

FAQ

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Privacy and LGPD: does this look like employee monitoring?

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Methodology: how is CO₂e calculated and how consistent is it across countries?

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Fraud and data integrity: how do we prevent invalid logs at scale?

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Low adoption in one site: how do we unlock it?

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Support and operations: who handles questions across multiple territories?

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Information security: where is data stored and who can access it?

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Card and rewards: is a Mastercard card required in every country?

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Internal communications: how do we avoid noise with unions, compliance, and people leaders?

FAQ

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